The Verge
This is part of our package about Apple's 50th anniversary. Read more here. The thing about the iPhone is that everyone knew it was going to be a big deal, and then it was an even bigger deal than that. Hell, it's still the biggest thing going. It's hard to remember, but almost 20 years ago Apple's first iPhone really was that good. The trick that Steve Jobs and Jony Ive kept pulling off in that era was turning the limitations of the available technology into focal points of the products they ma
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